Is Facebook Losing the Young Crowd?

Is Facebook Losing the Young Crowd?

Facebook is the biggest social media platform in the world and has over 2.9 billion users. People everywhere use Facebook on a daily basis to keep in touch with friends and family. But now that there are so many different social media platforms, such as TikTok, Instagram, Snapchat and Twitter, Facebook has become less popular with the younger generation.

When Facebook was created in 2004 by Mark Zuckerberg, it was prime teenage years for most millennials, causing a surge in popularity around the world. You could post multiple different pictures at a time, chat with old and new friends, and connect with family was easier than ever before. According to, in 2022 only 4.2% of Facebook users are teenagers, and over 45% are millennials. 

Molly Pruitt, a sophomore, says, “I use Facebook to be able to connect and see what people are doing that may not have Instagram or Snapchat, which is used commonly among young people.” 

Facebook is also used for people to share their personal and political opinions. Whoever and whatever you support, you can share it with everybody else, which is why Facebook draws more of the older generation than younger. You must be over 18 to vote, and teens haven’t been as invested in politics until recent years.

Another major reason why Facebook is so popular with the older generation, is that you can join groups with thousands of people based on your interests. The groups can be a fanpage for a TV show, sports teams, book clubs, baking, political groups, school groups and so much more. It’s a place where you can be open about your opinions in both good and bad ways.

With there being various platforms with so many different functions, Facebook has lost its popularity and attraction with younger people.